Industry News

Between July 13 and November 5, 2020, Townsquare Media shares were rather stagnant, trading in the mid-$4 range for much of the period.

It was a far cry from the first days of February, when a $10.25 closing price was seen and many Wall Street observers noted how the local digital and audio company had enjoyed two solid years of share growth.

It appears the election of Joe Biden as U.S. president may have served as some sort of spark for TSQ, given its performance over the last nine weeks.

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The Federal Communications Commission has announced the deadline for public comments about its proposed rulemaking for FM boosters and geo-targeting.

Comments are due Feb. 10, 2021. Reply comments must be submitted by March 12. Comments can be filed via the commission’s online portal; refer to MB Dockets 20-401 and 17-105.

Comments must be submitted no later than Feb. 10, 2021. Reply comments must be submitted no later than March 12.

The commission proposes to let FM broadcasters use FM booster stations to air geo-targeted content independent of the signals of a primary station within different portions of the primary station’s protected service contour for a few minutes during each broadcast hour. The goal is to provide hyper-localized advertising, information and other content.

As we’re reported, this is a proposal being driven by GeoBroadcast Solutions, a company that has a proprietary technology called ZoneCasting that it wants to bring to market.

[Read: “FCC Asks for Comments on FM Geo-Targeting”]

Commissioners Geoffrey Starks and Brendan Carr recently have worked together to bring the proposal to this point.

Then-Commissioner Michael O’Rielly expressed concern in November that the proposal was moving too fast, given the “substantial implications for reshaping FM radio policy and the radio advertising marketplace.”

The post FCC Sets Deadline for Geo-Targeting Comments appeared first on Radio World.

Travel some 90 minutes to the east of Pittsburgh, and you’ll find yourself in the Johnstown, Pa., media market.

Here, Sinclair Broadcast Group owns and operates NBC affiliate WJAC-6, which airs The CW+ national network feed on a digital multicast channel. Sinclair also operates two other stations in the market, via somewhat complex master service arrangements.

Now, one of those stations is shifting from its licensee to its Time Brokerage Agreement partner — an entity with a long history of letting Sinclair handle most of the operations.

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Take a glance at the latest Media Monitors Spot Ten TV report, and you’ll see one matter of fact as clear as today: auto insurance brands are as competitive as ever.

And, they’re spending money at spot TV.

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He has more than 30 years of programming and production experience, having held leadership roles at Viacom, The Walt Disney Company and CBS.

Most recently, he led programming strategy for MGM Global Networks’ linear and digital networks.

Now, he’ll serve as the head of programming for The E.W. Scripps Co.’s national TV networks business — which now incorporates ION Media’s brands.

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If you were wondering where one big auto insurance specialist has been of late, perhaps it was simply in production on new creative to freshen up its 2021 marketing and advertising slate.

Progressive is back at spot radio — and in a big way.

Thanks to a new effort, the brand has propelled its way to No. 3 for the week ending Jan. 10, 2021 on the latest Media Monitors Spot Ten Radio report.

It’s the No. 2 paid campaign for the week, behind new No. 1 Babbel.

As shown below, Progressive is competing for consumers at spot radio with GEICO and Liberty Mutual Insurance.

New York, NY – Nexstar Inc., America’s largest local broadcasting company, is seeking an experienced and dynamic Vice President/General Manager to oversee its operational agreement with Mission Broadcasting, providing services to WPIX-TV in New York City, the #1-ranked market in the country.

In this role, the Vice President/General Manager will have full oversight over Nexstar’s operations at WPIX-TV (CW), as well as the station’s digital, mobile and social media assets. WPIX-TV is owned by Mission Broadcasting and Nexstar Inc. provides operational support under the terms of a Local Programming and Marketing Agreement.

Nexstar seeks a proven leader to join the ranks of the country’s largest local broadcast company in the largest DMA in the United States. Proven skillsets and demonstrable experience in leading broadcast operational teams with sales-driven organizations, developing locally originated content, and a commitment to community service are fundamental requirements of this position.

Additionally, the successful candidate will have demonstrated results in developing revenue across multiple platforms, promoting teamwork within all station departments and a track record of success in maintaining a focus on operational efficiencies and growth in programming performance and new local revenue generation.

Essential Duties and Requirements

Ideal candidates will have a minimum of five years of general management experience at a commercial broadcast television station with accompanying digital assets. The right fit for this position will be a seasoned and knowledgeable professional who is a driven advocate of local broadcasting and digital service to the community in which they have previously served. This position requires a leader with exemplary strategic vision, focused execution, and a verified understanding of local outreach and thoughtful community involvement. In addition to having a proven track record of managing high-performing sales, and news teams, the successful candidate must be effective in collaborating with department heads, staff members and promoting teamwork within all areas of station operations, preferably with oversight of a large staff. The ability to engage local community leaders and develop long-term relationships with key station clients is essential.

If you are interested in joining the executive ranks of Nexstar Inc.’s operational leadership team, and making an impact in the nation’s largest DMA, you are encouraged to apply online at www.nexstar.tv/careers/

The National Association of Broadcasters (NAB) Leadership Foundation is now accepting entries for the 2021 Celebration of Service to America Awards, recognizing outstanding community service by local broadcasters.

Following the pattern of the 2020 Celebration of Service to America Awards, winners and finalists will again be honored during a special televised event, available for stations to air next summer.

The one-hour program will feature celebrity guests, past honorees and D.C. policymakers commending local radio and television stations from across the country for their commitment to public service and the measures taken throughout 2020 to keep communities informed, supported and safe.

Eight Service to Community Awards will be presented, with one radio and one television honoree in each of the following categories:

• Broadcast Ownership Group
• Large/Major Market (TV DMAs 1-50, Radio Markets 1-50)
• Medium Market (TV DMAs 51-100, Radio Markets 51-150)
• Small Market (TV DMAs 101-210, Radio Markets 151-300)

Radio and television stations, as well as broadcast groups, are encouraged to enter their best community service efforts from the past year. Both NAB members and non-members are eligible to enter.

Entries must be submitted by Friday, March 5, 2021 at 11:59 PST.

Additional information on the awards entry rules is available at ServiceToAmericaAwards.org.

New research released Monday (1/11) by groupM finds that more than half of its respondents believe it is important to be equipped with the latest technology.

An even greater percentage of respondents think that either they or a family member should be the only ones with access to health and fitness tracker data — an interesting privacy concern that media may wish to take note of when seeking to build their consumer databases based on opt-out criteria some may not be aware of.

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In January 2015, she joined conservative Talk station WIND-AM 560 in Chicago as a Senior Account Executive. In August 2018, she rose to GSM.

Now, she’s been promoted to Director of Sales for Salem Media Group‘s entire Windy City operations.

Earning the bump up in responsibilities is  Angenette Natkowski. It’s a newly created position, one that sees her add duties for Salem Surround Chicago and sales leadership for Christian Talk & Teaching WYLL-AM 1160.

“As a salesperson, she not only had success selling AM 560, Angenette was instrumental with the launch of Salem Chicago’s digital division,” said Salem Media Group Chicago VP/GM Jeff Reisman. “Over the past two plus years, Angenette has proven herself to be a strategic sales manager and a strong leader. She is a seasoned marketing and communications professional. I am thrilled to put Angenette’s creativity and expertise to work on AM 1160 and have her lead Chicago’s talented sales team.”