That's a question being asked by Borrell Associates, and the answer was shared on Thursday by The Center for Sales Strategy's CEO as part of the ad tracking research consultancy's annual "Summer Chart Series," designed to elevate insights into media sales for everyone from a sales associate to the top boss.
There is a new President of National Advertising Sales at Nexstar Media Group, and the role is going to an individual who joined the company in February 2024 as SVP of national ad sales.
Since September, he's been an Executive Team Member for CMS Nashville, connecting pro athletes and recording artists with brands. He took the job after nearly eight years in Nashville with iHeartMedia. Starting August 4, he'll be the Regional Market President overseeing a pair of Lone Star State locales for Townsquare Media.
The Chairman of the FCC has shared a preview of what's on the agenda for the agency's August Open Meeting, and it includes a review of the Emergency Alert System. This suggests the Commission is ripe to bring the most significant changes to U.S. emergency communications infrastructure in more than 30 years.
A global survey of hundreds of marketing professionals reveals a clear shift from experimentation to execution, with Connected TV, AI, and identity as key pillars of growth. That's the key takeaway from Mediaocean's semi-annual Market Report, released on Wednesday.
The NPR and PBS giant serving Northern California's biggest population zone has announced that it will move forward with a reduction-in-force initiative resulting in the loss of 45 people. Additionally, 12 individuals have accepted voluntary separation agreements. The result is a 15% staff shrinkage for KQED.
A Notice of Illegal Pirate Radio Broadcasting has been issued to the owners of a ranch nestled along Lake Quinault, adjacent to an Indian Reservation and the Olympic National Forest. It's not a fine, but if the unlicensed FM doesn't get shut down, it could be held liable under the PIRATE Act.
The Canadian media company led by President/CEO Frédéric Perron that operates a Quebec-focused radio group in addition to cable TV franchises has released consolidated fiscal Q3 2025 results that reflect higher EPS despite lower EBITDA. That said, "revised financial guidelines" for 2025 has investors nervous.
According to new data shared on Wednesday by broadcast TV sales advocacy group TVB, active adults seeking a retirement community lifestyle are influenced by local over-the-air television stations more than any other media.
The NAB on Wednesday announced the launch of the 2025 NAB Congressional PSA Campaign, connecting lawmakers with their constituents through impactful messages aired on local television and radio stations nationwide.
Digitally driven and Hispanic market-rooted media company Entravision Communications has entered into "a strategic amendment" to its all-important credit agreement.
The Legal Advisor to Commissioner Olivia Trusty has been pitched by the Managing Director of Pearl TV, the group focused on commercializing and marketing NEXTGEN TV, on getting a NAB-proposed mandate to sunset ATSC 1.0 approved by the FCC.
Americans for Tax Reform. Citizens Against Government Waste. Taxpayer Protection Alliance. These are just a handful of the groups that have written to the FCC urging the agency to toss the NAB's petition that would sunset ATSC 1.0 digital broadcast signals, replacing it with ATSC 3.0 signals powering NEXTGEN TV and broadcast data services.
The broadcast ministry led by the Wildmon family for decades is expanding again. This time, it is agreeing to purchase a Class C3 noncommercial FM serving Iowa's largest market. It's a facility presently devoted to serving the Black community — and that's poised to change.
CBS Television Network Affiliates Association members shared with members of the Media Bureau their unease over the long-pending transfer of control of Paramount Global to Skydance Media. In particular, they advocated that conditions associated with any merger approval order should be designed to strengthen local stations.
“As Red Apple Media continues to enlarge its footprint in radio, we recognized a need for an engineering specialist with insights that will bolster our growth strategy as we identify properties for our expansion,” said John Catsimatidis, owner and Chief Executive Officer.
While some industry observers may ask why Upfront Week persists, one thing is for certain: NBCUniversal likely has no plans to cease its Upfront negotiation cycle's pomp and circumstance, given the windfall of dollars it has attracted for its 2025-2026 content window.
It's a private equity group based in New York that placed its dollars in enterprises "supporting the future of technology." This includes sectors such as media and entertainment. Now, this entity using rented workspaces at 45 Rockefeller Plaza is seeking the FCC's approval to buy a group of Monte Spearman's radio stations.
At 540 kHz from Islip, N.Y., Radio Zindagi has targeted South Asian communities with in-language programming since its return to local radio in late December 2020. That transpired with its purchase by its current licensee — an entity the FCC found to have engaged in an unauthorized change of control.
CPB is sharing the results of a newly conducted national survey that concludes voters "place more trust in public media" than media overall. And, the data show, these voters "hold a more favorable opinion of public media compared with for profit media."
